Snapchat
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Snapchat
Discover Video

Creative Designer

Brand Maker Studio, Snapchat

London, United Kingdom — 2022


○ Concept Development
○ Visual & Motion Design System

Creative Designer
Brand Maker Studio, Snapchat
London, United Kingdom — 2022
○ Concept Development
○ Visual & Motion Design System

Established visual and motion Identity

Established visual and motion Identity

Crafted creative elements such as type lockups, colour gradient variations, and textures.

Defined motion design by using multiple visual approaches: Type motion, Text driven motion and Image-driven motion. Developed visual identity across digital and physical event assets such as LinkedIn, Twitter, Invitation and presentations for the event.

Got some impact of numbers such as 4.4/5 event satisfaction and 5% uplift in consideration.

Crafted creative elements such as type lockups, colour gradient variations, and textures.
Defined motion design by using multiple visual approaches: Type motion, Text driven motion and Image-driven motion. Developed visual identity across digital and physical event assets such as LinkedIn, Twitter, Invitation and presentations for the event.
Got some impact of numbers such as 4.4/5 event satisfaction and 5% uplift in consideration.

©Sally Yang

2025

©Sally Yang

2025