Vogue x
Snapchat
Vogue x
Snapchat
Creative Designer
Brand Maker Studio, Snapchat
London, United Kingdom — 2022
○ Managed Mass Production
Conducted pre-design work and managed the mass production process
The exhibition was located on London’s iconic Regent Street - home to world class shopping and fashion - and featured augmented reality experiences for Dior, Kenneth Ize, Richard Quinn, Stella McCartney, Thebe Magugu, and Versace.
The exhibition marked Snapchat’s first consumer-facing in-person activation. 1.1M booked/attained impressions through digital OOH, 17K+ visitors, 14M paid media impressions, 470M earned media impressions, 1M impressions from the on-site AR Room
Creative Designer
Brand Maker Studio, Snapchat
London, United Kingdom — 2022
○ Concept Development
○ Visual & Motion Design System
Conducted pre-design work and managed the mass production process
The exhibition was located on London’s iconic Regent Street - home to world class shopping and fashion - and featured augmented reality experiences for Dior, Kenneth Ize, Richard Quinn, Stella McCartney, Thebe Magugu, and Versace.
The exhibition marked Snapchat’s first consumer-facing in-person activation. 1.1M booked/attained impressions through digital OOH, 17K+ visitors, 14M paid media impressions, 470M earned media impressions, 1M impressions from the on-site AR Room
