The Clock

The Clock

MA Project
Self–Initiative ― 2020


○ Video Essay, Research

Design Position

This is a visual essay and research-progress video. I believe graphic design can deconstruct visual codes and thereby make people aware of and question established structures. I questioned how the structures can be replaced in another form?.

Do they still show the key features? or has it changed the function and meaning in a different format? Based on the question, I decomposed features in different layers. This video essay explains my journey and becomes one of the structures of the clock.

MA Project
Self–Initiative ― 2020
○ Video Essay, Research
Design Position
This is a visual essay and research-progress video. I believe graphic design can deconstruct visual codes and thereby make people aware of and question established structures. I questioned how the structures can be replaced in another form?.

Do they still show the key features? or has it changed the function and meaning in a different format? Based on the question, I decomposed features in different layers. This video essay explains my journey and becomes one of the structures of the clock.

Inspiration

Philosophically, adhocism tends to be open-ended like an additive list and encyclopedia. Thus it is first cousin to eclecticism, Defined as “deriving ideas, tastes, style, etc., from various sources”. These quotes engage me, I think about the dissection of structures in graphic communication design.

Research and

Thinking Process

Experiment 1 ― Seesaw in a graphical notation


Exploring seesaw and graphic notation. In the mechanical viewpoint, a seesaw has a single pivot point as a lever which is a physical principle of simple machines. This is a fundamental element for visualising the mechanical movement. The graphical notation is a time-based pictographic notation. It represented horizontally from left to right in an abstract graph system. It shows music score in duration, volume and rhythm.

Experiment 2 ― Clockwork in a graphical notation


Dissecting features. a clock has various principle motions like energy, wheels, escapements and controllers. After defining the physic movements such as rotating, swing and lever, it displayed the physical scale of the components in five vertical lines which operate simultaneously for one second.

Representing time is important in the complex components. Those of three circles(=wheels) shows detail time.

These movements display Rhythm, Melody and Harmony of music. Also, it allows re-thinking about the ideology of the clock.
What is the clock?. It can be not only showing real-time but also combination and interaction of each gear.

Experiment 3 ― The Clock


Over the clockwork, I expanded the research area to the different visual languages of clocks. I divided it as five compositions such as the operating system, materials, form, time-scale, context and medium.

I drew pieces of information about clocks. After breaking down the components, I reassembled it again. I discovered how the form and materials modify the visual code and the information hierarchy. For instance, a component visual size, movement, the amount of information and layout are changed based on the form. This practice helps me to rethink about the demonstrated structure and how it can be altered.

Inspiration
Philosophically, adhocism tends to be open-ended like an additive list and encyclopedia. Thus it is first cousin to eclecticism, Defined as “deriving ideas, tastes, style, etc., from various sources”. These quotes engage me, I think about the dissection of structures in graphic communication design.
Research and Thinking Process
Experiment 1
― Seesaw in a graphical notation
Exploring seesaw and graphic notation. In the mechanical viewpoint, a seesaw has a single pivot point as a lever which is a physical principle of simple machines. This is a fundamental element for visualising the mechanical movement. The graphical notation is a time-based pictographic notation. It represented horizontally from left to right in an abstract graph system. It shows music score in duration, volume and rhythm.
Experiment 2
― Clockwork in a graphical notation
Dissecting features. a clock has various principle motions like energy, wheels, escapements and controllers. After defining the physic movements such as rotating, swing and lever, it displayed the physical scale of the components in five vertical lines which operate simultaneously for one second.

Representing time is important in the complex components. Those of three circles(=wheels) shows detail time.

These movements display Rhythm, Melody and Harmony of music. Also, it allows re-thinking about the ideology of the clock.
What is the clock?. It can be not only showing real-time but also combination and interaction of each gear.
Experiment 3 ― The Clock
Over the clockwork, I expanded the research area to the different visual languages of clocks. I divided it as five compositions such as the operating system, materials, form, time-scale, context and medium.

I drew pieces of information about clocks. After breaking down the components, I reassembled it again. I discovered how the form and materials modify the visual code and the information hierarchy. For instance, a component visual size, movement, the amount of information and layout are changed based on the form. This practice helps me to rethink about the demonstrated structure and how it can be altered.

©Sally Yang

2024

©Sally Yang

2024